How frequently do you post something on your business’ Facebook page?

If it’s something that you created long ago but don’t bother keeping it active, you may be missing out on some incredible opportunities to market and grow your business.

For any business, an active, well-managed Facebook page is a powerful tool to create brand awareness, connect with the target audience, and boost sales.

So, why is it that you don’t post regularly on your company’s Facebook page? 

Is it because you get confused when it comes to content creation for Facebook and don’t know how to create posts that keep the audience hooked and wanting for more?

Well, if that’s the case, you’re in for an invaluable read!

Here are 5 best content ideas for your business Facebook page to help it grow manifolds.

1. Storytelling

Storytelling is a great technique to gain the attention of your target audience. Interesting personal stories, in particular, tend to easily go viral on Facebook. Users not only love listening to stories but also find it easy to remember them.

Oftentimes, the audience can relate to many stories circulating on Facebook. If you have any such stories to share, don’t hesitate! Spill and get ready to connect with people on a personal level.

2. Trendy Topics

As per Facebook’s News Feed algorithm, posts related to trending topics are rewarded with maximum exposure.

Find out what your target audience is interested in based on your business niche and start talking on potential topics. Again, adding a bit of personal touch to your corporate posts is never a bad idea!

3. Behind the Scenes

Who doesn’t love BTS?

On Facebook, people are always interested in learning about other people’s lives and businesses. So, if you want your audience to accompany you on your business journey, don’t forget to film some BTS and post them with a creative touch for maximum engagement.

4. Fan Involvement Posts

You should always have enough room for Facebook posts that allow your followers to participate in a discussion.

It can be either a few fill-in-the-blanks or a question or two. This type of posts tends to encourage your audience to respond every time with their opinions and experiences.

5. Promotional Content

While your focus may not be entirely on business promotions when you’re running a Facebook page (and it shouldn’t be), a promotional post here and there seems to work well.

Nevertheless, make sure that your primary focus is on connecting and building meaningful relationships with your audience. Don’t make the mistake of trying to sell your business before gaining their trust!

With these content ideas for your business Facebook page, you’re all set to plan a killer Facebook content strategy! Experiment and learn what works for you best to grow your Facebook audience numbers in no time.

If you need any help regarding your business’ content marketing strategy or want to benefit from some insider tactics, contact Jellyfish Marketing TODAY!